Before embarking on a telemarketing campaign there are some important legal issues to be aware of.
First, you should make sure that anyone you call is not registered with the Telephone Preference Service (TPS). In 1999 Government legislation was brought in and subsequently replaced by the Privacy and Electronic Communications (EC) stating that it is unlawful to make unsolicited direct marketing phone calls to individuals if they have previously indicated that they do not wish to receive these types of calls…
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